A TASTE OF TAIWAN COMES TO CARDIFF!
CUPP BUBBLE TEA – ST DAVID SHOPPING CENTRE – CARDIFF
With three established locations in Bristol, Cupp Bubble Tea Owner, Lee, chose Index DFE to design a new Kiosk within St Davids Shopping Centre. His prime objective – to maintain the heritage of his Brand.
- Ensuring that the kiosk was visible and had an engaging presence.
- Enable staff space to work with ease.
- Ensure the key elements of the brand were clearly identifiable.
Working closely with the Founder to understand the story behind the Brand, we were able to create a Kiosk that reflected both the heritage and the current vision within the same space.
Taking the lead from the origin of the Brand in the UK, we designed a Kiosk that incorporated the ‘shipping container’ of the original store to the new, modern, wood and navy feel of the latest.
Throughout the process, emphasis was given to the workings of the site. Ensuring space to allow the manufacture, preparation and serving of the product was key to the success. Materials needed to be robust to allow deep cleaning of all food preparation areas, whilst maintaining a clear and efficient space. Storage to allow items to be kept tidy was also key due to the Kiosk being visible from above.
By using Navy throughout with white, chrome and wood, the result was a high quality finish that appealed to both the Founder and the Centre.
Bringing illumination to the totem allowed the kiosk to be viewed from all directions within the Centre and gave an excellent opportunity to display the menu board.
Careful use of graphics allowed for the promotion of the natural ingredients used in the manufacture of the products and the key point of difference between Cupp Bubble Tea and other bubble tea suppliers.
From start to finish it has been great working with the Team at Index to create our first Shopping Centre Kiosk.
– Lee Peacock – Founder, Cupp Bubble Tea